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Monday, November 2, 2009

When Media Doesn't Come Calling..

It's getting harder and harder to get your story in front of the "big" media players. With media takeovers, there are fewer reporters able to cover your story. You'll see one story repeated over and over again through wire services. Yet your big story goes unnoticed.
Now you can take control over your own media distribution. Two tips today:
Let your company blog release the information at the same time as a news release- bloggers may light the fire of the story long before the traditional media. It may also help you get a larger, international audience. Traditional media are also now turning to blogs and youtube, etc. for news story suggestions.
Hire your own reporter to get the story out. Instead of waiting for the media to cover your message, do it yourself- or with help from us at MediaFace. We can put together a full video news story for you, complete with clips from your executives and employees. Have your own news station. You can then release it on your website- with clips available to download by reporters- and release it to social media hotspots so your story will spread.
Cheers,
Lisa

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